01 /

Paid Advertising

Meta, Google, and OTA campaigns built, managed and optimised by one person — me. You’ll always know what’s running, what it’s costing, and what it’s delivering.

WHAT I DO

Great paid media starts with the right strategy & someone who stays accountable for the results.

I work directly with every client, managing strategy, creative and optimisation from day one. No handoffs. No account managers. No set and forget. Your campaigns get my full attention, reviewed and improved every single week.

Whether you are a brand ready to scale or a business starting fresh, I build a paid media strategy around your specific goals, your audience and your budget. Every campaign is built from scratch and structured to perform.

WHAT’S INCLUDED

Every platform. Every campaign. Every result.

I build and manage paid social campaigns across Meta, LinkedIn and TikTok, targeted precisely and optimised every single week.

Social Media Advertising

I build and manage paid social campaigns across Meta, LinkedIn and TikTok, targeted precisely and optimised every single week.

Audience research and segmentation
Creative strategy and ad copywriting
Meta, LinkedIn and TikTok management
A/B testing and weekly optimisation
Retargeting and lookalike audiences
Monthly performance reporting

Google Advertising

I build Google Ads campaigns that capture intent and convert it. No wasted budget and no broad keywords eating your spend.

Keyword research and competitor analysis
Search, display and Performance Max
Ad copywriting and extension setup
Bid strategy and budget management
Conversion tracking and goal setup
Weekly optimisation and reporting

HOW IT WORKS

From brief to results, here's the process.

Discovery

I start by learning everything about your business, your goals, your audience and what has been tried before. Nothing gets built without a clear picture of where you are starting from and where you want to go.

Strategy

Once I understand your business, I build a tailored paid media plan around your specific budget, objectives and competitive landscape. Every strategy is built from scratch for your business specifically.

Launch

Your campaigns go live, fully tracked, properly structured and built to scale. Every detail is reviewed and confirmed before a single dollar is spent.

Optimise

Every week I review your campaign performance, cut what isn’t working, improve your creative and push harder on what is delivering results. Your campaigns get better every single week.

Report

Every month, you receive a clear, honest report written in plain English. No jargon, no vanity metrics, and no hiding behind numbers that don’t matter. You will always know exactly what is working, what it is costing, and what I am doing about it.

One specialist, fully accountable for your results from day one.

Let’s build a paid media strategy around your actual business goals. One specialist, fully accountable for your results from day one.