Built for brands that refuse to be ordinary.

One specialist, fully invested in your growth.

Your campaigns, run personally. Not handed off.

I’ve managed digital marketing for Michelin-starred restaurants, iconic luxury hotels, and elite global brands across London and Amsterdam. Now I bring that same standard to ambitious businesses that want premium execution without the agency machine behind it. Every campaign, every report, every strategy — personally built and personally accountable.

TRUSTED BY
Sofitel London St James Wild Honey St James Sofitel Legend The Grand Amsterdam Sofitel London St James Wild Honey St James Sofitel Legend The Grand Amsterdam Sofitel London St James Wild Honey St James Sofitel Legend The Grand Amsterdam
Sofitel London St James Wild Honey St James Sofitel Legend The Grand Amsterdam Sofitel London St James Wild Honey St James Sofitel Legend The Grand Amsterdam Sofitel London St James Wild Honey St James Sofitel Legend The Grand Amsterdam
WHAT I DO

Six services. One person accountable for all of them.

One strategist across every channel, with the seniority and experience to deliver results personally.

01 / Advertising


PAID ADS

Meta (Facebook & Instagram) · Google Ads

PAID ADS


Full paid media management across every platform that drives bookings and revenue.

02 / Email


EMAIL MARKETING

Strategy · Design · Campaigns

EMAIL MARKETING


Full email marketing execution — from campaign strategy and copywriting to design, sending and monthly reporting.

03 / Community


SOCIAL MEDIA

Instagram · Facebook · LinkedIn

SOCIAL MEDIA


Social that looks as good as your brand deserves, and performs even better.

04 / Creative


CONTENT

Design · Photography · Strategy

CONTENT


Copywriting and photography that earns attention and converts it.

05 / Digital


WEB DESIGN

Strategy · Copywriting · WordPress

WEB DESIGN


Clean, fast, conversion-focused websites that look great and work even harder.

06 / Direction


STRATEGY

Audits · Roadmaps · Consulting

STRATEGY


A clear plan that tells you what to do, what to stop doing and what will actually move the needle.

ABOUT JOHN PATSAN

Over six years. Four cities. One specialist who does the work.

I did not start in an agency. I started in the industry.

I worked my way through some of the most demanding marketing roles in the world, moving from Newcastle and Adelaide to London and Amsterdam. In Europe, I managed digital marketing for two of the most prestigious luxury hotels simultaneously, driving results for Michelin-starred restaurants, world-class bars and elite global brand partnerships. One person, completely accountable.

Along the way, I built websites from scratch, ran high-performance paid media and engineered advanced SEO strategies. Not as a generalist dabbling in everything, but as the specialist responsible for the bottom line.

I started John Patsan Media because brilliant marketing should not be locked behind agency retainers, bloated teams or account managers who have never actually run a campaign. You get the seniority without the overhead.

John Patsan in a black polo shirt seated in front of green and white curtains

Finally, a marketer who actually answers their phone.

Whatever you are trying to grow, I will build a strategy around your actual goals and see it through personally. No surprises. No passing you off.

FAQs

John Patsan Media offers six core digital marketing services. They are paid advertising across Meta and Google Ads, email marketing, social media management, content marketing, website strategy and design, and marketing strategy. Every service is personally managed by John Patsan, a senior digital marketing specialist with over six years of experience working with luxury hospitality brands across Australia, London, and Amsterdam. Clients work directly with John from the first conversation through to ongoing campaign management, with John operating as a genuine extension of their team.

Most businesses assume the choice is between hiring a full time in-house marketer or engaging a traditional agency. John Patsan Media offers a third option. Rather than operating as a distant external supplier, John works as an embedded extension of your team, plugged into your brand, your goals, and your day to day operations. You get the strategic thinking and hands-on execution of a dedicated senior marketer, without the salary, the agency overhead, or the distance that typically comes with outsourcing your marketing.

John Patsan Media works with ambitious businesses across hospitality, food and beverage, and premium lifestyle sectors, as well as professional services and national brands looking for a senior level marketing partner without the overhead of a traditional agency. John has managed digital campaigns for internationally recognised properties including Sofitel London St James and Sofitel Legend The Grand Amsterdam, and for Michelin starred restaurants. He works with clients in Australia and internationally, from independent operators through to established hotel and restaurant groups.

Digital marketing costs in Australia vary significantly depending on the scope of work, the channels involved, and the level of seniority you are engaging. John Patsan Media does not publish fixed rates because every client's goals and requirements are different. Most clients engage on a monthly retainer basis, though project based and one off engagements are also available. A free discovery consultation is offered to all new enquiries, and a tailored proposal is provided following that conversation. To discuss your needs, contact John directly at hello@johnpatsanmedia.com.au or book a call through the website.

The timeline varies by service. Paid advertising on Meta and Google typically delivers measurable results within the first two to four weeks once campaigns are live and optimised. Email marketing and social media build momentum over three to six months as audience data accumulates. Marketing strategy and website projects are scoped with clear deliverable timelines from the outset. Every client receives an honest, realistic forecast at the start of the engagement so expectations are clear from day one.